Creative Services and Digital Communications

Office of Public Affairs
Washington University in St. Louis

Strategic, integrated, impactful and “on-brand” communications don’t just happen. They are the result of thoughtful analysis, collaborative planning, and creative thinking. Our Creative Services and Digital Communications teams work collaboratively and cross-functionally within Public Affairs and with our campus colleagues to help advance strategic priorities of the university and of key schools and units, while building the infrastructure needed to support a wide-range of communications needs.

Together these teams bring many years of experience and expertise in digital communications, creative services, and integrated marketing and brand development, to help achieve your organizational goals and objectives. Our on-staff expertise includes:

  • Research and insights
  • Strategic marketing communications planning
  • Brand alignment
  • Creative strategy and design
  • Concept and message development
  • Content strategy and development
  • Project management
  • Editing
  • Production assistance
  • Print buying and oversight
  • User interface design
  • Mobile-first web design and development
  • Information architecture
  • Search engine optimization
  • WordPress development
  • Web best-practice guidance

To get started, contact:

Colleen Lyerla
Executive Director, Creative Services

(314) 935-8698

Tracy Collins
Senior Creative Director
(314) 935-8357

Chris Amelung
Executive Director, Digital Communications
(314) 935-4735

Washington University’s Trademark Licensing Program protects WUSTL’s registered trademarks and goodwill and supports fair treatment of workers across the globe. WUSTL's globally recognized and respected brand must be displayed properly, and presented in specific dimensions and in specific ways. Please contact the Office of Brand Management for questions concerning university logos, symbols and marks and the guidelines for their use.​